Job openings for digital marketing manager in mumbai ghatkopar mumbai

Job Description: Digital Marketing Manager -Meta & PPC Lead Generation (Mumbai
Real Estate -Channel Partner Firm)

Job Responsibilities
Develop and execute Meta and PPC strategies: Craft and implement effective Meta
(Facebook, Instagram) and PPC (Google Ads, Bing Ads) campaigns aligned with the
company's business objectives to generate high-quality leads.
�� Campaign management and optimization: Oversee the entire campaign
lifecycle, including keyword research, ad copy creation, bidding, targeting,
and landing page optimization. Continuously analyse campaign performance
metrics to identify opportunities for improvement and maximise ROI.
�� Lead generation and qualification: Develop lead generation strategies to attract and
convert potential customers. Implement lead scoring and qualification processes to
prioritise high-quality leads for sales teams.
�� Budget management: Effectively allocate and manage the digital marketing budget to
optimize campaign performance and achieve desired ROI.
����
Data analysis and reporting: Track and analyze campaign performance metrics to
measure ROI and provide actionable insights to improve campaign effectiveness.
�� Stay updated on industry trends: Keep abreast of the latest trends, best practices,
and algorithm updates
�� in Meta and PPC advertising to maintain a competitive edge.
Qualifications and Experience
�� Proven track record of success in managing Meta and PPC campaigns, preferably
in the real estate industry.
Minimum of [4] years of experience in digital marketing with a strong focus on lead
generation.
�� In-depth knowledge of Meta advertising platform (Facebook Ads, Instagram Ads)
and PPC platforms (Google Ads, Bing Ads).
�� Strong analytical skil